Yahoo Acquires Maktoob
After signing a ten year deal with Microsoft search Bing, today Yahoo has agreed to acquire Maktoob.com, the leading online community in the Arab world with more than 16.5 million people unique users. This will be Yahoo!’s biggest geographic expansion in years.
Soon Arabic versions of Yahoo! Mail, Messenger, Search, and the homepage and then eventually local versions of properties like News, Sports, and Finance will be available to Arab users.
“This acquisition will accelerate Yahoo!’s strategy of expanding in high-growth emerging markets where we believe Yahoo! has unparalleled opportunity to become the destination of choice for consumers,” said Yahoo! chief executive officer Carol Bartz. “Access to information and communications tools can positively impact people’s lives in many ways, and with the acquisition of Maktoob.com and our investment in the region, the Arab world will soon get a Yahoo! experience in Arabic with relevant local language content, programming and services.”
Search Engine Ranking Factors 2009 Released
Rand Fishkin had announce the release of SEOmoz’s Biennial Search Engine Ranking Factors 2009. There were 72 SEOs who participated in the data gathering process this year. This survey is done every 2 years. Hmm…I hope to be one of the contributors for the 2011 ranking factors.
I advise anyone who’s into SEO to check this valuable resource.
Common PPC Mistakes You Must Avoid
Filed under: Google Adwords, SEO Dubai, SEO Tips, Search Engine Marketing
Pay Per Click or PPC campaign is no doubt the fastest and easiest way to get an online visibility. It delivers the highest ROI and its benefits supersede the ones offered by other forms of online marketing.
Earlier this year I was asked to check for companies that runs a PPC campaign, I was able to find a campaign that gives me an error on their destination page. And last week, again I encountered the same problem from a different company. I sent them a email informing them about the problem. And until today, their destination page returns an error.
Now, why do I care? Why did I send them an email? While PPC is the best tool in an advertiser’s arsenal, it can sometimes prove to be the opposite and it will cost you a lot of money if it is performed incorrectly. So here are the 15 (out of 27) common PPC mistakes by Saurav Verma that, if avoided, could save you thousands of dollars of advertising budget, and help you optimize your PPC campaign.
Google Caffeine’s Pros and Cons
Google Caffeine is the new version of Google search. Google officially calls this the “next generation architecture 
for Google’s web search”.
Google caffeine as what Matt Cutts says, is a rewriting of their indexing system to be able to crawl, index and serve results faster.
“For the last several months, a large team of Googlers has been working on a secret project: a next-generation architecture for Google’s web search. It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions. The new infrastructure sits “under the hood” of Google’s search engine, which means that most users won’t notice a difference in search results. But web developers and power searchers might notice a few differences, so we’re opening up a web developer preview to collect feedback.”
Interruption on etisalat’s mobile services
After receiving a SMS from Etisalat that I will be having an interruption on my mobile phone services from 1am to 6am, August 18, I directly browsed the internet to see if there is any news related about the Etisalat’s mobile phone services interruption tomorrow but I did’nt find any besides from report of electronic scams.
Sample image from Mikko
So the interruption is due to the reported electronic scams which have been recorded over a period of seven months now and that Etisalat is going to update their system to avoid scam problems. Electronic scams through email, SMS and phone calls are the methods use by these swindlers.
